School Webmasters Blog
How Do I Market My School?6 simple and better ways to help your school bloom
Not sure how to implement school marketing to improve your enrollment, school reputation, or trust? Learn how to use marketing and watch your school bloom.
Your website’s important first impressionHow your school website impacts reputation, engagement, and enrollment
How important is a first impression? Very. It has to do with what is known as the halo effect. Our first impressions create a perception, whether positive or negative, that causes us to associate other qualities with our original impression.
Automated Testing for Website Accessibility – Is it Enough?There is more to accessibility than auto-generated reports
We wish we could say yes, but unfortunately, it is not nearly enough. It is vital to remember that while automated scan tools are beneficial to the audit process and can help you catch many accessibility issues, they are not capable of testing everything.
DIY School Website ManagementYour school website is the heart of your strategic communications efforts
School website management boils down to creating a memorable, inviting, and emotionally engaging experiences. The benefits are worth the effort!
What is poor customer service costing your school?
What is your school customer service costing your school? Does it effect your enrollments, your staff morale, your school brand? You bet it does!
Digital Citizenship: 2 Guiding Principles to Help School Leaders Face Technology StrugglesTechnology in Our Schools—Uncharted Waters
The level of technological connectivity in today’s world is beyond anything we as digital immigrants have ever seen before. What can school leaders do to navigate these uncharted waters?
How to Make an Effective Teacher WebsiteEngage parents on a personal level
Your school and district websites are essential PR tools, but since they must reach a large audience that encompasses your entire community, they serve distinct purposes and functions. In contrast, the sole audience for teacher sites is current students and their families. You may ask, “Is a teacher website worth it for such a limited audience?” The answer is yes!
Ideal Components of Successful Teacher WebsitesBridging the home-school communication gap
How can teachers help bridge the gap between home and school? Consider an effective teacher website!
Providing Links to Accessible WebsitesDo the website I link to need to be accessible also?
We often receive questions from our clients about the links they provide to websites other than their own. Are you responsible for the accessibility of the websites you link to?
Using school websites and social media to encourage parent engagementHow to welcome and engage parents to improve student outcomes
What if you could get your parents more engaged in their child’s education? You can. Here’s how.
Resources
Subscribe
Stay up-to-date on the latest and greatest: