We live in a world where people are quick to form opinions based on first impressions. In today’s tech-driven age, a website is your school’s storefront that can work for or against you. It can show parents, students, and faculty that you’re the real...
Your school website is charged with serving many functions, particularly that of providing information to prospective and current parents of children in the grades your school serves. But, another important role is to recruit quality staff. When you are looking for...
What are you most proud of at your school? What are your stand-out programs? Does your school offer amazing extracurricular activities that your students especially enjoy? I Know About the Sports and Music Programs, But… Where I live, there are several high...
Why do we cringe when we hear the word “marketing” as it relates to our education services? Maybe because we think of “marketing” as merely “selling” goods and it’s not in our nature to push a product onto our friends. (Admit...
Pinterest has a reputation as a platform women use to plan their next home renovation and learn to make mason jar salads. But hang in here with us for a minute or two as we make an argument for why your school should add Pinterest to your social media platforms. If...