Best Practices Archives | Page 22 of 35 | School Webmasters

Accessibility: More than Luck
Accessibility is more than a one-click fix. Accessibility includes research, knowledge, skill, and testing.

Are you holding your breath daily, hoping you’re the lucky one whose website doesn’t receive a federal complaint because of inaccessibility? We will be the first to tell you that’s not a good plan. Accessibility is more than just luck or a one-click fix. Accessibility...

The Changing Role of the School IT Director
Empower your school's CTO and give them a seat at the table

I’m sure all of us can agree that no other role for school leaders has changed as radically in the past decade as that of the K–12 school IT director. We all recognize that technology, in all its myriad forms, has changed how we see the world, how we live our daily...

School Public Relations: Do You See It?
Educators and parents working together magnifies student success and your school's PR

Recently I met our 8-year-old daughter’s teacher for the typical parent-teacher conference. My daughter enjoys this teacher and her class. As the teacher shared insights into my daughter’s school performance, I appreciated her pleasant and professional approach. What...

Don’t Let Jargon Monoxide Poison Your School Communications, Part 2
How to Filter Out the Jargon and Improve Your School Public Relations

To be an effective educator, you must be a good communicator. To be a good communicator, you must break your messages down into their simplest form and change the way you talk about programs and educational systems. Let’s commit to replacing jargon with more relatable...

Don’t Let Jargon Monoxide Poison Your School Communications, Part 1
How Edu-speak May Be Killing Your Message

Hockey has been my favorite sport since I turned eleven years old. Unfortunately, it’s not terribly popular here in my desert state of Arizona. So, if I start talking about breakaways, five-holes, slapshots, and dropping the gloves to the uninitiated, eyes glaze over,...