Back-to-school jitters aren’t just for students and teachers; administrators certainly get their share of the stress that comes along with that first day. Your to-do list may seem a mile long, but a successful opening day really just boils down to a few key points....
How would a first-time visitor to your school describe its atmosphere? Is it warm and inviting? Or is it cold and unwelcoming? From the grounds, signage, and parking lot to the front office and the website, your school atmosphere is evident. Is it the message you want...
While a school website redesign can feel like a Herculean task, not worth the time or the money, keep in mind that your website is your most important marketing and communications tool. It will have the highest return on investment of any of your marketing...
It’s summer. Are you enjoying the quiet hallways, catching up on paperwork, and working on your summer maintenance? Taking time off for some outdoor adventures on your bucket list? I recently hiked to Havasupai in Northern Arizona with my family. We were short...
Who could forget Seinfeld’s 1995 version of “the Soup Nazi”? He served the best soup on the planet. So good that his customers had to follow his ordering procedure (step into the store, move to the right side, proceed directly to the counter, order without comment,...
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