As each the new year starts, every school is looking for ideas and techniques to level up its branding game. The high school newspaper is certainly one of the most flexible ways to keep students and faculty informed about what’s going on in and around campus...
There are many differences between school marketing and other types of marketing. Still, one distinction sets apart industrial markets from schools, universities, and educational institutions: the need for continuous communication. School managers, teachers, community...
Every social media channel has a lifespan. While new ones appear on the scene, others go out and die. However, some social media platforms have been major players for so long that they have become a part of our daily lives. Facebook is perhaps the most notable...
Growing a business is a human instinct. We always aspire to be stronger and more resilient—confidently face challenges and use opportunities to our advantage. The same goes for schools and businesses. Strong brands can outshine the competition, build a broader...
Things have drastically changed in the past decade, and with the constant competitive pressure and changing demands, many schools understand that they need a strong marketing plan to thrive in the market. Marketing strategies can serve as a success roadmap for your...