The Benefits of Having a School Blog

The education sector is similar to other industries; fierce competition for the best talent and competent students exists. Naturally, all schools use all the means at their disposal to win the race. That’s why it’s no surprise that so much attention is...

What Every Administrator Should Know about School Marketing

For the past 19 years, I’ve watched the gradual change in K–12 education. It is not just how U.S. schools educate students but the parents’ choices in how their children are educated and by whom. The Covid-19 pandemic brought about even more changes that will...

School Website Management Done Right

Many school leaders struggle with how best to manage their school’s website(s). Often they decide to go with the status quo—what they are accustomed to is good enough. At least until parents or the governing board complains that it isn’t as effective or informative as...

5 Steps to Craft the Perfect Social Media Post

Managing your school’s social media can be a challenge. To make your posts engaging and effective is even more so. But, there are some basics you should know and use with school social media strategies. In this blog, you’ll learn five steps to get it right. 1. Know...