“Katie, have you tried that café on Main and Greenfield?” “Oh yeah, my husband and I ate there last week. They have the best sandwiches and the cutest cupcakes. It’s owned by a family in the area, and the service was amazing!” “Awesome! I’ve been wanting...
The 3 Simple Principles Behind Keeping Your School’s Website Current
Learn how your school’s website can serve your audience’s needs while cultivating a positive school reputation using these principles. A working mother of three who just moved into the area. A dad who travels during the week. A grandmother who drives in from the...
School Marketing is Not a Dirty WordIt’s time you started tooting your own horn
“You don’t need to brag; when you do a good job, people will notice.” Dear readers, this is a lie! The truth is people are so involved with their own priorities that if your job does not directly influence their day-to-day activities, your hard work fades into...
Should Your School’s Website Be Responsive?Find out what really matters and why—before you begin your school’s website redesign project
The act of taking on a school website redesign project is similar to giving birth to that second or third child. You are looking forward to the joys of your new baby, but you can’t help but dread the long labor and the sleep deprived days ahead that you know you must...
What Successful K-12 Schools Do RightA priority on communications; the road to a respected reputation
School website management can be a huge advantage to your school’s branding and communication efforts. Find out what works and why. The successful schools are not just the ones who succeed in educating their students. Many schools are incredibly effective....
Could your school use website help?Stay focused on educating; put the webmasters to work on your sites
Your support staff is busy, your teachers are overwhelmed, and administrators are wearing many hats. Now there is a solution to keeping your school website current. What you’d really like is to be able to afford dedicated staff, focused on keeping your...