The act of taking on a school website redesign project is similar to giving birth to that second or third child. You are looking forward to the joys of your new baby, but you can’t help but dread the long labor and the sleep deprived days ahead that you know you must...
What Successful K-12 Schools Do RightA priority on communications; the road to a respected reputation
School website management can be a huge advantage to your school’s branding and communication efforts. Find out what works and why. The successful schools are not just the ones who succeed in educating their students. Many schools are incredibly effective....
Could your school use website help?Stay focused on educating; put the webmasters to work on your sites
Your support staff is busy, your teachers are overwhelmed, and administrators are wearing many hats. Now there is a solution to keeping your school website current. What you’d really like is to be able to afford dedicated staff, focused on keeping your...
What makes an effective school website?Apply website best practices and let your school communications shine
There is so much involved in creating and maintaining an effective school website. And, to be fair, it is nearly impossible to expect your school staff to have the skill sets required to manage today’s website and social media without specialized training. Even the...
Effective School Communications is Possible
Using your school website and social media strategically The primary task of your school’s website is to facilitate effective communication. If done right, it can not only keep everyone informed but will improve morale and create staff, parent, and student enthusiasm...
Civility in Our Schools, Home, and Online
Improve school customer service by modeling civility As a baby boomer, I am not exactly proud of the fact that my generation is stereotyped as rebellious when it is also associated with self-centeredness. Although admittedly, many of our bell-bottom, tie-dyed 60’s era...