It might be time to take the temperature of your stakeholders’ opinions about your school. Is it a bit cold out there among your constituents or cozy and warm? You can’t change perceptions if you don’t know what they are. As an educational leader,...
I thought about titling this blog, Communicating with “Bad Moms.” If you haven’t had an opportunity to see the Bad Moms movies, actress Mila Kunis plays a mother, Amy, whose perfect life falls apart. Overwhelmed, she brings store-bought donuts instead of homemade...
Does your CMS website software do this?Content management systems alone won't improve your school communication efforts. Find out what will.
Salespeople are calling and emailing with the list of great features their “easy-to-update” software platforms include. They have booths at conferences. They mail out brochures. They call again, often at your busiest time of year. If you had the time to take their...
Celebrating Students’ Successes in SchoolsWhy sharing your school's stories adds crucial value to your school
Doing well in school, more often than not, doesn’t come easy. Most times, it requires an added measure and even sometimes an enormous amount of effort. Week to week, students in your school or district attend class, participate in discussions, work on homework, and...
School Websites: What’s the Big Deal?Using a website to help you reach your school communication goals
One of my family’s favorite magnets ever to grace our refrigerator was a large cartoon pickle with a conversation bubble saying, “You’re a big, flippin’ dill!” I love a good pun. Sure, it might be easy to overlook and underestimate the power of this simple...
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