Marketing your school is essential in today’s competitive educational environment. The good news is that there are so many effective ways to do it—you just need to get started. So, here are 51 ideas to get you moving in the right direction. Invite them in: Create a...
You Won’t Believe What Happened When I Rang the Bell for ServiceHow Excellent Customer Service Translates to Marketing for Your School
Recently, I went on a trip with my mother and sister-in-law to Billings, Montana. Yes, in November. Yes, it snowed the whole time. This was our first trip to Billings, and we weren’t sure where to stay, so we selected a place with a good deal and positive reviews on...
Meaningful Social Media for SchoolsTips for School Social Media Managers Dealing with Local Disaster
Social media is a wonderful school communications tool. At a minimum, your school should be using social media to keep parents and the community informed about the daily routines at your school—late starts, early releases, snow-days, etc. Ideally, your social...
3 Steps to Improving Parent EngagementUse effective school communications to improve student outcomes.
Nearly every educator will agree that positive parent engagement improves a child’s educational outcome. Besides making common sense, many data-driven studies are proving what we all know intuitively. We are each formed within the framework of our families. It is here...
6 Things People Actually Want to See on Your Social Media PagesConnect with and entertain your audience
Social media is a great communication tool for schools. In fact, your school’s social media should be a key component of your school marketing campaign. If you’re not on board with social media yet, it’s high-time you get there. A strategic communications...