The concept of school choice has gained significant momentum in recent years, reshaping the educational landscape. It introduces a competitive dynamic, urging schools to adapt and innovate to attract students. However, this competition must remain ethical,...
Your school website serves as both a public introduction to prospective families and a vital communication tool for current ones. To effectively meet the needs of both groups, it’s essential to understand and provide the information they seek. Let’s be honest:...
In today’s competitive educational landscape, a strong reputation is key to attracting prospective families, retaining students, and solidifying community trust. One of the most powerful tools in the arsenal of school marketing, school public relations, and school...
In the digital age, a school’s website is more than just a virtual brochure—it’s a dynamic hub of information, school communication, and community engagement. Keeping a school website updated is not merely a matter of aesthetics or professionalism; it has...
As each the new year starts, every school is looking for ideas and techniques to level up its branding game. The high school newspaper is certainly one of the most flexible ways to keep students and faculty informed about what’s going on in and around campus...
