Make School Marketing a Priority This Year

Is it just me or do new year resolutions have a bad rap? I understand why of course. New habits are hard to set, old habits are hard to change, and most new year resolutions go unfulfilled.  It’s unfortunate, especially since I love the idea of setting goals and...

DIY School Marketing

Ever since Pinterest appeared on the scene, it seems the world of “do-it-yourself” has exploded. DIY home improvements, DIY home remedies, DIY furniture refinishing—if you can Google it, chances are you can find a way to do it yourself. There are lots of reasons...

You Don’t Always Need 1,000 Words

Just a Few Good Photos

There is a reason we say, “An image is worth a thousand words.” Photographs stand out in text-heavy websites, draw attention, and increase memory recall. The best photographs communicate without any text; that is the power of visual content. The right photos can take...

10 Steps in the Right Direction: Starting Each School Year Strong

It’s not too late to make a lasting good impression. Whether your school has already begun or has yet to open its doors, there are some important topics that you should address to make sure you are starting each school year off right. Start strong by answering...