School Webmasters

How to Create a Successful School Branding Strategy

It’s no secret that schools in the education sector are in fierce competition to attract and retain talented students. Logically, students and their parents will only consider schools that promise them a bright future that fits their goals and gets them where...

Best Homepage Design Elements for School Websites

The school website is one of the first contact points between schools, parents, students, and teachers. The homepage is the front door to a school website; it draws a large share of traffic. After all, it’s only logical because it is the face of the school, but...

What is a Web first school marketing strategy?

Your school website is your best enrollment and recruitment tool. Even if you normally rely on neighborhood or local students and staff hires, an effective website using strategic content can set your school or district apart from your other competitors. However, the...