Have you ever walked into a crowded room where a hundred little conversations are taking place all at once? It sounds a little like a beehive buzzing, doesn’t it? In school communications we don’t throw the term “marketing buzz” around much—although maybe we...
Summer Bucket List for Updating Your School Website3 Hacks from School Webmasters to prepare your school website for a fantastic fall
It’s summer. Are you enjoying the quiet hallways, catching up on paperwork, and working on your summer maintenance? Taking time off for some outdoor adventures on your bucket list? I recently hiked to Havasupai in Northern Arizona with my family. We were short...
What You Need in School Website HostingAnd how to select the best school website provider for your school
When looking for a new school website hosting provider, there are some areas to consider before making your selection. In addition to the obvious areas like the specific needs of a website design for schools, service provider reputation, services provided, and...
Make SEO a Part of Your School MarketingWhat is SEO?
SEO stands for Search Engine Optimization and means that you put some strategy and techniques into your school website management to get free online traffic from unpaid (organic) results. It is how major search engines, like Google and Bing, show the top rankings....
Quality Control for School Website Management
Quality Control. What, exactly, is it? The Merriam-Webster dictionary defines it as “an aggregate of activities (such as design analysis and inspection for defects) designed to ensure adequate quality.” But, what does it mean with regard to your school website...