No other industry would even consider asking their technology department to manage their communications, public relations, or marketing strategies. These two areas of expertise require radically different skillsets. It would be like asking a prima ballerina to conduct...
Implementing change is like flying solo for the first time. It scares the crap out of you when you look down at the runway, but once you land, you can’t wait to get back up into the sky. And it is change that will be required if you want to take your school from...
School Administrators: Leading Like CEOs
Because our work here at School Webmasters bridges the world of education and the world of business, it is easy for us to see similarities and differences. Here’s what we’ve learned. We’ve noticed that sometimes school administrators don’t see themselves...
Is Your School Back-to-School Ready?Start each year right with great communication, an inviting culture, and kindergarten parent readiness
Back-to-school jitters aren’t just for students and teachers; administrators certainly get their share of the stress that comes along with that first day. Your to-do list may seem a mile long, but a successful opening day really just boils down to a few key points....
Roll Out the Welcome Mat at Your SchoolHow to create a welcoming atmosphere and build long-term, supportive relationships.
How would a first-time visitor to your school describe its atmosphere? Is it warm and inviting? Or is it cold and unwelcoming? From the grounds, signage, and parking lot to the front office and the website, your school atmosphere is evident. Is it the message you want...