In the field of education, we often don’t think of ourselves as service providers. We just don’t relate what we are doing in education as being about customer service. Yet, we do have customers (students, parents, community members, other staff members)...
Does Your School Website Help You Become a School of Choice?
School choice and the many possible options available to K12 education have created an environment of competition that was nonexistent even a decade ago. As incoming parents, the Millennial (1981-1998) and Centennial (1998-2014) generations will demand even greater...
How to Have an ADA Compliant School Website
Making sure your school websites meets ADA compliance requirements is now a necessity—not just because the laws for this are now being enforced but because it is important that you eliminate any barriers to access to your school website and the information you...
Need a Rock Star School Webmaster?Learn what “ideal world” best practices are and how you can make that a reality for your school.
First, let’s talk about what a school webmaster looks like today and how it came to be that way. What it was (and often still is) In a majority of schools, the school webmaster coordinates the design of the website with a website service provider but seldom does...
What Grade Does Your Public School Website Get?
If your school website were to get a grade, how would it fare? Does it come out on top in the various subject areas like communications, customer service, marketing, branding, telling your school’s stories, or highlighting your successes? Find out how to bring up...