School Public Relations

Practical Public Relations Advice for Reopening Your School Amid COVID-19 2020-08-11

Is your school making sure you are communicating all the necessary information to your community in places they can easily access? These tips may help! 

Working with the local media to get your school stories heard 2019-12-03

Have a great school event planned? Want to get some positive media coverage? Find out how to engage your local media.

Is the Media Out to Get Your School? 2019-11-26

Do you feel like the local media is out to get your school or that the coverage you do get is always negative? It doesn't have to be that way. Find out how to change that!

School Public Relations is All About Influencing Perceptions 2019-09-10

As an educational leader, one of your significant challenges is to develop strategies that deliver a positive message about your school to the community. Good public relations and positive perceptions are critical aspects of a successful school (and a successful administrator). 

Create a Public Relations Plan for your School 2019-04-30

School public relations carries more clout than advertising or marketing, and is often less expensive. Are you implementing strategic public relations at your school?

School Public Relations: Do You See It? 2019-01-01

As a school administrator entrusted with the education of youth and fostering a positive school brand to current and potential families, your job is not easy. Take comfort in the reality that powerful components for your school’s success already exist in your school—the valuable relationship of teachers and parents. 

Public Relations for Schools 2018-07-27

As you practice school public relations, you’ll improve your school brand, connect with your community, and boost your marketing efforts. Consistent, strategic messaging with the end goal of creating and nurturing relationships with your publics is key to your school's success.

How Your Reaction to ADA Compliance Affects Your Public Relations 2018-02-06

We’ve blogged previously about the legal requirements of website accessibly and how to make your school website ADA compliant. We’ve even provided full website accessibility services to make things easy for our clients. But there is one thing we haven’t talked about yet in all this—and that is the public relations aspect of ADA compliance.

5 Ways School Marketing Will Pay Off by the End of the Year 2018-01-30

Benefits are a huge motivator. And whether we realize it or not, much of our day-to-day actions are motivated by benefits. School marketing has incredible benefits such as approval, trust, investment, support, involvement. These benefits are worth your time at least a few hours every week.