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Frequently Asked Questions

We've provided answers to some of the most commonly asked questions about School Webmasters' designed sites. If you don't find an answer to your question here, please don’t hesitate to contact us directly.


Our school's website is hard to keep current. Our staff is already overwhelmed. What's the solution?

School Webmasters handles all updates, changes, additions, and improvements to your school's website. We'll even send out reminders to designated staff members in order to gather the information and write content that will keep your site up-to-date. Your IT, teaching, and administrative staff usually has its hands full with core responsibilities, and expecting them to be designers, writers, and managers of the site's content can be unrealistic. Letting School Webmasters handle your school website management provides you with the skill sets you need without overburdening an already busy staff. Check out our Portfolios for ideas.

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We're a small district or charter school without a lot of money. How can we afford a professional website?

Open enrollment has created a competitive educational environment. Districts and charter schools can't afford to be without websites. School Webmasters designs your site to fit your budget. As time progresses and your needs change, we can add to it or make revisions to your existing content. Updates are included as part of our service, so your site will soon rival those of much larger schools without high development/design fees. We offer several affordable school website development options, including basic responsive templates, customized responsive templates, and fully customized website development and design. All of our school sites include school website management that include daily updates to keep your school websites current and informative.

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As our school's parent teacher organization (PTO), we need to raise funds for our students. How will a website help?

As you know, good communication is essential to getting and keeping parents involved in their children's education. What better way to keep parents and community members informed than a website that is available 24/7? When you have a fundraiser, make it easy to donate or purchase by letting parents, teachers, and community members pay online! Why not have a section of your site devoted to your PTO, too?

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We have a student-created website. Wouldn't that better represent us than a professionally-designed site?

While designing and managing a website is great learning opportunity for students, your school's website is often the first impression of what your school or district has to offer. If your site isn't professional, informative, up-to-date, and easy to navigate, it is doing you a disservice. Save those student project sites for class pages or club/team pages, and link to them from your school or district site. You can have the best of both worlds without compromising a thing!

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We are a small but growing school district that is having trouble attracting outstanding teachers. How would we use a website to do that?

Recruiting is an expensive, on-going cost of maintaining a top-quality educational team. The Internet is the most common recruiting tool in attracting in and out-of-state teaching candidates. To compete in the market, you must make your school or district easy to find and provide a user-friendly application process as well as online access to employment information. Our responsive school websites make this easy. You can have updated job postings, salary schedules, employee benefit information, links to state certification requirements, and local city and county information—all without the expense of printing a single page.

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Our district parents are very involved in their children's education. How could we better use our website to improve communication?

By creating an easy-to-access online presence, you can communicate important events, inform parents, share student successes, and involve the community. Visitors to your website can learn all they need to know, like: what sets your school apart from the rest; how to register new students; when activities, events, and vacation breaks happen; and how they can most effectively communicate with the school. We link our websites to our clients' blog and social media pages, like Facebook, Twitter, Pinterest, or other platforms. You can even let parents sign up for online reminders for important events, and they'll receive reminder e-mails!

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Our school is proud of its students' accomplishments. What are some ways to let our community know about their successes?

Some of the more common ways to recognize students is to implement a student of the month program, honor roll, and/or other forms of special recognition, such as game wins or milestone achievement notices. You can include a section specifically for these type of announcements and encourage your students to tell their parents that they are featured on the website this month. Adding social media to your school culture is also a great way to share all the great things happening at your school.

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As a school administrator, how can I make better use of my school website?

Providing outstanding customer service is critical to your school's reputation (and yours as an administrator). As a school, your customers are your students, their parents, community members, board members, and your teachers and staff. With such a wide array of customer needs, you'll want to make use of every resource that can help you serve your customers better, while taking advantage of any time or money-saving benefits available. A website can be the resource you require for this multitude of needs. Use it to include board agendas, links to school report cards, vendor information, contacts, important job announcements and openings, and much more. You'll save your staff time and your school money, all while building excellent public relations. Check out our Website Features page for ideas on how to use your site to its full potential.

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Can you build our school a site that we can update ourselves?

Yes, we can, but our unique business model is best suited to offering our one-of-a-kind school website management services. For a monthly fee, far less than you can pay your own staff to do your website management, we'll handle all of the updates for you and even send out monthly reminders to gather timely content and informations, so that your busy staff can focus on their core responsibilities. This includes adding pages when necessary, posting documents, creating graphics, and writing content as necessary. So, why not take advantage of these included services and let us concentrate on making you look good?

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What does it usually cost for School Webmasters to develop a school or district website?

That will depend on your school's needs. An average responsive school website, like an elementary school site typically contains six to eight pages of content can range from $980 to $1,550.00, depending on the school's design selection. A district site is often 20–30 pages of content and ranges from $1,800 to $4,500.00 depending on the design and customization desired. This includes school website development, template or custom designs, content writing, and continued customer service. Hosting is $149.00 a month and includes monthly updates, additional pages, changes, and customizations. Whether you need a public school website, a private school, independent school, charter school, or educational organization website, the pricing is similar and depends on number of pages and designs desired. Please contact us for a quote more specific to your school's needs. 

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What’s the difference between a district website and a school website?

Your district site serves a wider purpose and therefore must be more comprehensive. It should be a resource for recruitment, provide easy access for employee information, allow vendors access to posted RFPs, and keep the local community informed—in other words, it is more externally focused. Your individual school sites are focused on academic achievements, student progress, teacher recognitions, sharing creative and athletic talents, and more critical aspects of keeping everyone informed (especially parents). These sites should show off your successes, brag about your progress, and let the world know what makes you shine.

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What should my school’s website contain?

Each school's site should be unique. School Webmasters will research your local "competitors" (schools or districts in your open enrollment area, when it applies), discuss your school's goals and differentiators with you, and then, based upon our experience with the needs of educational organizations, we'll provide you with a list of recommendations. We'll often recommend a smaller site, in order to keep within your desired budget, and then continue to build out your site through monthly updates, making your site affordable without compromising quality or size.

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Our school already has a School Webmasters website; how do I submit a request to update our site?

We are thrilled to provide regular update services at no extra cost! If you are a School Webmasters client, please visit our customer portal to request an update for your school’s site. You'll need your log-in and password to access the portal; if you do not have log-in credentials, please contact your school administrator who can contact us to authorize your access. If you have forgotten your log-in information, please request a password reset.  

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